We specialise in conceptualising and implementing specific social media campaigns that drive the core marketing objectives of your brand, while delivering on your business objectives.
Social media is no longer a dip-in, dip-out exercise. Think of it more like a baby – it needs to be fed, kept clean and kept safe in order to help it grow. We strategically set up brands in the social media space, while maintaining their presence on a month-to-month basis, and optimising throughout, based on analytics.
When it comes to social media, the consumer is king. People don’t want brand messages forced down their feeds, they want content that excites them. This is why we specialise in creating content that speaks to your target market in the way they enjoy being spoken to.
What works and what doesn’t is no longer a guessing game. Using a suite of analytics tools, along with the native systems provided by the various social media platforms, we focus on creating insight-driven action points used to inform all future content creation and campaigns. Social media is now a science, and we’re wearing the lab coats.